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Baylor University Flipbook
Services: Direct Mail, Higher Education, Sales Aids
This Flipbook promotes the extraordinary research capabilities of Baylor University. It carries five pages of individual content with each page end die cut in the outline of the person shown. Turning the pages happens by pulling the tab to the right - making for a dramatic page flipping experience.
We partnered with Blanks Printing to produce this Flipbook for their client, Dallas agency Johnson and Sekin. A Creative Director at the agency had seen the Flipbook at an open house and immediately saw a great fit for their client Baylor University. Baylor University used the Flipbook to tell the story of how their faith is motivating them to discover solutions and advance today's higher education experience as they pursue R1 classification. When you pull on the tab inside the Flipbook each page automatically flips to reveal a new page. Each page of this Flipbook was used to highlight different professors and the people working behind this mission, with some pages featuring die-cut images of the staff.
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